5.2 Where do you start? Start here.

Let us listen to and help articulate your vision, analyze your approach, offer ideas and options to help shift attitudes, values and behaviours.

Vision: The view of the future based on your organization's specific goals and beliefs.

Goals: Articulate and successfully promote social concerns and awareness.

Words: Expressing, clarifying and analyzing the words to represent your organization’s cause and creating social interest and response.

Images: The presentation of the words and images and the demonstration of action to the public through thoughtfully designed communication.

Demonstrate your commitment.